JCMG
Jefferson County Medical Group is one of the largest multi-specialty medical groups in Missouri who believe in better care that is affordable.
(Client)
JCMG
(Year)
2019
(Services)
Marketing
Web Design
(Details)
(Challenge)
Creating a Cohesive Marketing Plan
Since JCMG houses so many specialties under one roof, the challenge was to not only create a cohesive and trusted campaign, but to be able to provide each physician with more patients and overall more awareness in their area.
(Goal)
Grow Each Physicians Patient List
The goal for our campaigns was to bring in more new patients to each physician. Depending on what specialty you were looking for, we wanted people to be able to recognize the brand and the name of the facility, but also the direct physician itself. This way each physician could start to build their own client base and grow their departments.
(Result)
New Patients!
Over the course of a few years, we ran several campaigns for JCMG. Everything from evergreen/brand awareness ads, to specific ads highlighting a physician in imaging, or physical therapy. In the end, we created a 471% increase in their leads through Facebook Ads, and a 416% increase in leads through Google Ads.
(Project Gallery)